Growth
Push Notification Strategy That Doesn’t Annoy Users
How to time the permission ask, choose which messages to send, cap frequency and keep delivery reliable on iOS and Android.
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Growth
Mobile App Analytics: Metrics That Matter
The app metrics worth tracking, how to name events, a copyable tracking plan, why store numbers never match yours, and how consent and ATT change the data.
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Growth
Mobile App Retention Strategies
How to measure D1, D7 and D30 retention properly, then fix the drop: faster first value, habit loops, better messages, app quality and win-back.
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Growth
How to Get Your App Featured on the App Store and Google Play
What App Store and Google Play editors look for, how featuring nominations and in-app events work, and the readiness checklist to finish before you pitch.
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Growth
Fitness App Monetization Strategies
Seven ways fitness apps make money, which store billing rules apply to each, and the health-data and churn traps that sink otherwise good plans.
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Growth
App Monetization Models: Ads, IAP or Subscriptions?
Ads, in-app purchases or subscriptions? Store fees, ATT, billing rules and a decision table by app type, so you pick a model before you build.
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Growth
App Store Optimization (ASO) Checklist for iOS and Android
A store-by-store ASO checklist: keywords, metadata, creative, ratings, app quality, Apple custom product pages and a monthly review routine.
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